Kabuhayan ni Juan is an upcoming public service segment that will aim to support forty individuals who would like to either start or grow their business and livelihood.

The segment is part of the show's 40th anniversary celebration, hence forty people will be selected.



To enter, the aspirant must send their contact information as well as the description of the business they would like to prosper. The sender may also recommend someone whose business they would like to see grow. The entries must be sent either through email or mailed to TAPE Inc. office or to Broadway Centrum.

Out of the many entries, only forty luck individuals will be selected.

First recipient

The first recipient of Kabuhayan ni Juan was Himina Bernardino Buerano of Malabon City. She was luckily selected as the winner of Juan for All, All for Juan: Bayanihan of d' Pipol on 30 July 2018. After learning about the contestant's life, Vic Sotto announced that she would become the first recipient of Kabuhayan ni Juan. She was awarded on 18 August 2018 when she visited the show's studio. She aims to use the money to set up either a sari-sari store or a meat stand at her local market.


Recipient Origin Received on
Himina Bernardino Buerano Brgy. Pangulo, Malabon City 18 August 2018